Lifecard Supporting St Kilda’s Mental Health Initiative: Spud’s Game

Mental health affects 1 in 5 Australians. St Kilda Football Club has set out to change the narrative. Spud’s Game: Time 2 Talk is an initiative aimed at early intervention in light of mental health issues and aims to raise funds to support the Danny Frawley Health and Wellbeing Centre and Movember’s Ahead of the Game program.


Danny ‘Spud’ Frawley was a respected member of the AFL community and was one who set out to destigmatise mental health issues. St Kilda in tribute to Spud has committed to honouring his legacy at the St Kilda vs Melbourne game on the 27th of March 2021.

Lifecard have donated $10,000 to support Spud’s Game: Time 2 Talk. Having the opportunity to support this mental health initiative is an honour for Lifecard, part of the Global Health family of products, as it aligns with the values we hold dear and allows us the opportunity to give back to the wider community.

This donation will go towards Movember’s continuation of the Ahead of the Game program and support the new Danny Frawley Health and Wellbeing centre to provide the community with consulting suites for service providers, shared work areas for program development and research, a community education room for prevention and training programs as well as casual meeting spaces for facility users.

Spud’s Game: Time 2 Talk is an important initiative in raising funds and awareness for mental health. The game aims to encourage open and honest conversations with your mates, family, colleagues or teammates and to reach out for support or simply to have a chat. This game promotes a connected community and is fighting to lower the prevalence of mental health issues in Australia.

Spud’s Game will not only include a tribute to the late Danny Frawley but chances to interact on the day.

Lifecard is proud to support such an amazing cause that is working towards a better future for our community. All funds raised will support mental health programs through the Danny Frawley Centre for Health and Wellbeing and Movember’s Ahead of the Game.

Lifecard offers a digital solution to managing your health from the palm of your hand. Lifecard can be used within the sporting community to better help athletes, coaches and training staff to assist and contribute to overall better health management.

With the ability to share information entire teams can monitor and support health outcomes through a single app. This is just one step in supporting the well-being of players.


If you wish to donate, click here.
If you or anyone you know needs support, contact Lifeline on 13 11 14 or Beyond Blue on 1300 224 636.